Posts in Marketing

Fidelity hires Franklin DeLaCruz as Vice President Commercial Account Manager

November 7th, 2019 Posted by commercial, Leadership, Maricopa County Real Estate Snapshot, Marketing, Real Estate, Title Insurance 0 comments on “Fidelity hires Franklin DeLaCruz as Vice President Commercial Account Manager”

 

 

SCOTTSDALE, ARIZONA (NOVEMBER 6, 2019) – Fidelity National Title Agency, Inc. is pleased to announce that Franklin DeLaCruz, MRED, has joined the company as Vice President, Commercial Account Manager.

DeLaCruz brings over 18 years of experience in the commercial real estate and capital development field. He holds a Master’s degree in real estate development from Arizona State University, a master’s degree in general management and finance from Stevens Institute of Technology and a bachelor’s degree in civil engineering and mathematics from Manhattan College.

Prior to joining Fidelity, DeLaCruz was instrumental in raising private equity and consulting principals on repositioning and reselling distressed commercial assets with favorable returns. He has been a financial analyst, project engineer and project manager for national leaders in construction and provided oversight for acquisition and syndication of distressed asset portfolios.

“Fidelity National Title Agency’s plan for the growth of our commercial sales team, to include Franklin DeLaCruz, is very exciting,” said Mary Lou Paulk, Fidelity National President and County Manager. “We believe that his industry experience and background will be an additional value to our relationships within the commercial real estate community.

Originally from New York, DeLaCruz has been in the Valley for six years and is involved in Urban Land Institute (ULI), NAIOP, Valley Partnership, CCIM and the Arizona Real Estate Council.

In The News

Phoenix Business Journal

Commercial Executive Magazine

 

Fidelity Announces Appointment of Patti Graham

November 4th, 2019 Posted by Blog, Marketing, Real Estate, Title Insurance 0 comments on “Fidelity Announces Appointment of Patti Graham”

 

Fidelity announces appointment of Patti Graham to Vice President Manager of Homebuilder Development Department; expands its Builder Services team

 

SCOTTSDALE, ARIZONA (NOVEMBER 4, 2019) – Fidelity National Title Agency, Inc. of Maricopa County, Arizona, is pleased to announce the appointment of Patti Graham to Vice President Manager of its Homebuilder Development Department.

A veteran in the industry with Fidelity National Title, Graham has 35 years of experience in the commercial title and escrow field, including expertise with local, regional and national homebuilders. Graham has gained the respect of countless real estate industry professionals because she places such a high value on the customer relationship.

Graham holds the prestigious “Hall of Fame” status at Fidelity National Title Agency and has garnered numerous company awards. She is an active member of HBACA (Home Builders Association of Central Arizona) and holds a real estate license with the Arizona Department of Real Estate (ADRE).

“Because she places such a high value on the customer relationship, Patti has gained the respect of countless local and national real estate industry professionals,” said Mary Lou Paulk, President and County Manager with Fidelity National Title Agency. “Patti’s ability to focus on communication and demonstrate integrity will serve to enhance Fidelity National Title’s already solid partnerships with homebuilders and residential developers. We are so fortunate to have Patti Graham take on her new role.”

Along with Graham’s appointment, Fidelity National Title Agency has expanded its Builder Services team. This team, with many years of experience, specializes in the processing of the ADRE subdivision filings from start to completion.

 

In the News: 

Phoenix Business Journal

Commercial Executive Magazine

AZ Big Media

GlobeSt

ABEX

 

 

The October Real Estate Snapshot is Now Available!

October 31st, 2019 Posted by Facebook Ads, Facebook Marketing, Instagram, Maricopa County Real Estate Snapshot, Marketing, Real Estate, Social Media, Title Insurance 0 comments on “The October Real Estate Snapshot is Now Available!”

Time management real estate

Top Takeaways from ICON Coaching Conference

October 9th, 2017 Posted by Marketing 0 comments on “Top Takeaways from ICON Coaching Conference”

We recently attended the ICON Coaching event hosted at the JW Marriott in Desert Ridge to learn what scripts were working for lead conversion. (more…)

Live Stream Smartphone

Facebook Announces Camera First Strategy: Why Real Estate Professionals Need to Listen

May 2nd, 2017 Posted by Facebook Marketing, Marketing 0 comments on “Facebook Announces Camera First Strategy: Why Real Estate Professionals Need to Listen”

Every year, Facebook hosts an annual conference for its developer community called “F8” and they live stream all of the latest developer updates. While augmented reality and messenger bots may not sound like a real estate professional’s first choice of tools for marketing, they may become more important than you think! (more…)

Social Media Marketing strategy

Real Estate Marketing Strategy: 3 Game-changing Ingredients

January 29th, 2017 Posted by Marketing 0 comments on “Real Estate Marketing Strategy: 3 Game-changing Ingredients”

Real estate marketing isn’t about posting your awards or touting the number of homes you’ve sold. You’re stats don’t tell me if I can trust you with the biggest financial decision I’ll ever make. Marketing used to be a one-way street. I advertise and you buy. I talk and you listen. Thankfully (since we’re all consumers) we can now choose if we see ads and what ads are served.

(more…)